Singapore Hotel Training Program and Field Trip
GENERAL INTRODUCTION
Singapore tourism and hospitality has been well developed with highly reputation on service standard worldwide. Many luxury star hotels with high standard modern facilities, inspired service culture as well as excellent service delivery deserve the fist-class quality globally. It is valuable for China to learn from its unique characteristics so called “East mix West” on product design and service feature.
More importantly, hospitality industry in Singapore has suffered the impact of the economic crisis and been developed special precipitations against it by government. Therefore, this training program focused on learning and sharing experience on designing strategies for hotel operation when facing to economic turbulence period.
CORPORATION
Nanyang Polytechnic was founded in 1992, and is committed to providing quality education and training to prepare our graduates for life and work, equipping them to contribute to the technological, economic and social development of Singapore. Collaborating with foreign governments, industry leaders and academic institutions worldwide, creating new frontiers in education and technology applications. It has close corporation with China government, which already sent eight batches of Chinese officials there for future study since 2005.
INDICATIVE CONTENT/AREA OF STUDY
Topic 1: Best Practices of Hotel Operation Management in Contemporary Industry
- Hotel management strategy under the fierce competition
- How to determine the optimal market positioning
- Key points to hotel business model
- How to maximize the hotel profit
Topic 2: Discussion on Best Restaurant Operation Strategy
- Restaurant business running
- Reception
- Kitchen Design and Food Production
Topic 3: Maximize Hotel Profit by Satisfied Customers
- Market Segmentation
- Expectation and Market Positioning
- How to increase the hotel profit by meeting different customers’ expectations
Topic 4: Sentosa Hotel Visit
Topic 5: Roundtable discussion with senior managers from hotel industry
Topic 6： Presentation of “Best Practices of Service Branding Commitment” by Hotel General Manager
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